Webinar will address the proliferation of private labels, leverage product attributes for fresh items, and discuss best practices in maintaining product links.
While most grocers will see this new store opening as just that, “a new store,” the reality is that it is an integrated, additional touchpoint for the shopper eco-system that Amazon is defining and then redefining on behalf of the shopper.
In this video, Director of Marketing, Marielle Fong, talks to Engage3 Data Scientist, Sahar Pirmoradian, about how Price Image can be used with two popular pricing strategies – Hi-Lo and Everyday-Low-Price (EDLP).
There is no excerpt because this is a protected post.
This webinar is for pricing and merchandising teams who are interested in assessing shifts in their competitive position and what the underlying causes are, where their competition is investing and taking costs, and if their competitors are doing their investments regionally or nationally. They can register at https://www.engage3.com/events3/webinar-august-25/.
Bill Bishop, Chief Architect of Brick Meets Click, sits down with two experts in grocery retail – Morgan Seybert of Nielsen and Ken Ouimet of Engage3 – to discuss how to navigate the upcoming challenges in pricing and promotions.
Engage3’s approach to measuring Price Image is based on complex behavioral modeling – avoiding bias, time delays, and inaction – and enabling accurate forecasting and pricing decisions.