Using Price Image to Formulate Pricing Strategy

How Retailers Can Benefit

 

Earth Fare on Profitable Growth Using Price Image

Going Beyond Price Index

 

IDC 2019 MarketScape Price Optimization Report:

Engage3 Positioned as a Leader

 

Balancing Your Price Image and Profitability

Using the Efficient Frontier Theory in Retail Pricing

 

Engage3 Q4 2018 Pricing Report:

LIDL led in private labels, but ALDI displayed consistent strategy in 3 segments

 

Engage3 Climbs Up the Inc. 5000 List

Fastest-Growing Companies in the U.S.

 
 

Bill Bishop on Price Image and Personalization

Making Sense of Retail Trends

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Our Mission

We help retailers and manufacturers manage their Price Image through accurate competitive data, data science, and Artificial Intelligence-powered software solutions.

Domain Expertise

Engage3's founders have over 40 years of experience gathering, measuring, and drawing insights from competitive pricing & product data for our clients and partners across the U.S. and Canada.

Data Science

We combine deep domain expertise in retail pricing with strategic insights achieved through data science, the innovative application of statistical physics, and patented software techniques.

Innovative Technology

Our platform utilizes a unique database that tracks billions of local prices and products to help businesses make the tradeoff between Price Image and Profitability.

As Seen On

Engage3 has helped our average units per transaction go up. Unlike price indexing, we don’t have to be locked in as a follower. Price image lets us offer compelling value while at the same time maintaining our margins, and that’s helped advance our business in our customers’ eyes.

Frank ScorpinitiCEO, Earth Fare

“Engage3 flips the price optimization paradigm on its head — optimizing price image, not prices, to achieve desired outcomes. With deep pricing–focused artificial intelligence and machine learning assets, Engage3 is focused on using science to maximize business outcomes constrained by shopper perception of pricing through predictive modeling of price image.”

Mark ThomasonResearch Director, International Data Corporation (IDC)

The attention you guys have paid to the details of the data is exemplary and I can't say enough for it. That attention to detail (or lack thereof) was one of the reasons I left my previous provider. One thing that's always stood out to me is that you guys have never taken the attitude of 'that's about all we can do'. You all are always looking to improve, and it’s been fantastic.

Mark SempriniDirector of Pricing, C&S Wholesale Grocers

We needed better competitive intelligence. It’s critical to our business. Other companies just told us they could give us more data using the same methods. Engage3 is different. They showed us there was a smarter way to collect competitive data using data analytics and mobile technology.

Pricing ExecutiveNational Specialty Grocery Retailer

The MissionControl platform and Missions mobile app is a game changing technology in the competitive pricing intelligence industry. Having completed 10's of millions of price audits over the last decade I have seen many types of techniques and systems. This is simply the best. Anyone not using this platform is providing inferior data.

Josh SternCEO, Reality Based Group

Comprehensive Visibility

Engage3 has created a highly curated pricing and product database, enabling product linking, category mapping, attribute mining, and other high-value analytics and market insights. This unique database includes:

18,934,000

Total Retail Products Across All Chains

8,877,500

Curated Master Products

63,100,000

Prices Updated Weekly

Engage3 Strategic Pricing Solutions

Price Image Optimatization (PIO)

Designed for merchants, Price Image Optimatization recommends item/zone level pricing to maximize your Profit and Price Image goals.

Competitive Intelligence Management (CIM)

An integrated pricing platform that provides everything retailers need to achieve comprehensive competitive visibility. Get localized visibility into pricing and assortment, and reverse-engineer your competitors’ tactics and strategies.
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Featured Video

The Need for Dynamic KVIs

KVIs, or Known Value Items, disproportionally drive your store’s price value perception. Our data shows that a third of shopper price perception comes from only 2.5% of the total products you carry at your store. If the retailer’s prices are out of alignment with the prices that shoppers remember, then the shopper will tend to re-evaluate their decision to shop with you. Learn why calculating KVIs at the store, shopper, and daily level is needed today to meet the rapid changes brought about by localization and personalization.

Solving the Challenges of Price Image Optimization

Ready to learn more about Strategic Pricing?